INNOVATIVE FORMULA

Plush Ritual lip treatments deliver intense moisture for plush, covetable lips - night or day.

This best-selling formula is enhanced with rich ceramides and French white lupin seed, which stimulate the natural synthesis of collagen, working hard to improve your lip’s elasticity and firmness with every application.

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THE RIGHT TREATMENT FOR YOU

Same reparative ingredients, two different formulas.

Formulated for the most sensitive and damaged lips in mind, Plush Ritual Recovery, is both fragrance and pigment free for around the clock application. It's sleek, convenient tube and soothing metal applicator tip are perfect for healing lips on-the-go.

The three subtly, sheer shades of Plush Ritual Tints complement all skin-tones while offering the same regenerative properties as Recovery. Each buildable tint is infused with a soft, warm vanilla flavour and includes an individually hand-carved stone applicator and mirror for precise application.

EXPLORE PLUSH RITUAL

There’s an old saying “GOLD IS WHERE YOU FIND IT,” which means that value is determined by each person individually. To us, gold is found when we lift each other up and work together. We believe in accepting, encouraging and promoting all different versions of beauty. That’s how we grow (and thrive) artistically and creatively. The official definition of AURIC is: derived from gold. But based on our beliefs, AURIC really means GOLDEN TOGETHER.

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