GLOW BEYOND LIMITS

Glow Lust is designed for every moment - from minimalist no-makeup days to bold, statement-making looks. With its buildable coverage and luxurious finish, it’s a staple you’ll reach for time and time again.

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YOUR LIPS NEW BEST FRIEND

Transform your lips around-the-clock. Crafted to cocoon your lips in hydration with the added restorative power of rich ceramides - it’s the ultimate self-care lip ritual you’ve been waiting for.

SHOP PLUSH RITUAL

There’s an old saying “GOLD IS WHERE YOU FIND IT,” which means that value is determined by each person individually. To us, gold is found when we lift each other up and work together. We believe in accepting, encouraging and promoting all different versions of beauty. That’s how we grow (and thrive) artistically and creatively. The official definition of AURIC is: derived from gold. But based on our beliefs, AURIC really means GOLDEN TOGETHER.

LEARN ABOUT AURIC